About Us
Vital Earth Group is a privately owned New Zealand company specialising in the manufacture and distribution of natural, health and wellbeing products. Operating for more than 20 years, the company has acquired valuable knowledge which it continues to use to expand its natural product range.
Our History
In 1984-85, 200 aloe vera plants were imported from Australia and planted in New Zealand's Bay of Plenty. It was from these plants that the first product, an aloe vera hand cream was developed and released into the market in 1989. During the intervening years many additional products have been added with the result that today, a comprehensive range of quality, natural, health and wellbeing products are available under various brands.
Our Philosiphy
We are passionate about using natural plant derived ingredients in our products as we believe that nature holds the key to a better quality of life. More and more people are looking for alternatives to chemical based products because of the link they perceive with their wellbeing. Your health and wellbeing and those of your animals is just as important to us as the environment from which our natural ingredients are sourced.
Our Mission
Our mission is to supply quality New Zealand made, natural health and wellbeing products that are better for you, your pets and the environment.